Tissot and Sport

It has been a passion since our very beginnings. However, we always wanted to be more than just a sponsor; Tissot wanted to be a part of the game by doing what it does best – timekeeping. In addition to being a natural vector for communication, reaching a large number of people through an exciting and emotional medium, timekeeping is also a way to stay on top in terms of technology. As sports evolve, so do we. Tissot strives for better performance, dedicating itself to the search for new technologies in order to deliver more accurate results every time it steps into the sporting arena. Thanks to this dedication, Tissot is now a trusted Official Timekeeper and partner of many of the most important sporting events and disciplines around the world.

The emotions and the spirit behind the sport
will further translate into our products.

Official Timekeeper

Tissot entered the field of sports timekeeping in 1938 to become a key player in the championships. 

Today, its sporting calendar unites high-profile events and a diverse spectrum of disciplines. In addition to its Official Timekeeping partnerships with MotoGPTM, FIM Superbike, FIBA, AFL and the RBS 6 Nations Rugby, the World Championships of Cycling, Fencing and Ice hockey entrust their timekeeping and data handling to the Swiss brand. 

It has also provided timekeeping services for some of the world’s most important multi-discipline sporting events. Among them are the Summer and Winter Universiades, the biggest international multi-sport events for student athletes, in 2013, the Pan American Games in Rio de Janeiro in 2007 and the Asian Games in 1998, 2002 and 2006 and 2014 in Incheon. 

As timing and delivery of competition results become more and more complex, Tissot has succeeded in staying at the top of the game and provide priceless accuracy every step of the way.